Difference in Dissemination Strategy for an Audience of Facility Administrators Essay.

below is the question my professor asked me RE ORDER #224468. PLEASE WRITE A REPLY TO THE HER QUESTION
how would your dissemination differ between an audience of facility administrators and unit co-workers? Why would you design your presentation differently for these groups?Difference in Dissemination Strategy for an Audience of Facility Administrators Essay.

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Dissemination of evidence-based practice or EBP findings is the most critical step in clinical inquiry. This is because its effectiveness determines whether the findings or recommendations are widely implemented and adopted or not. The question is all about how to reach and convince the largest number of those belonging to the target population (Melnyk & Fineout-Overholt, 2019). Facility administrators and unit co-workers are some of the groups or target populations for dissemination of EBP recommendations. However, the because of the differences in characteristics of these two groups, the dissemination strategies for each of them will also be different for maximum effectiveness and impact.Facility administrators are managers and are involved with the functions of planning, organizing, directing, and controlling within the organization. In other words, their decisions influence and impact all the employees within the facility or organization. Traditionally, they are usually busy people with very little time to listen to any presentation.Difference in Dissemination Strategy for an Audience of Facility Administrators Essay. For this reason, the most effective dissemination strategy for them is a policy brief (Arcury et al., 2017). This is a summarized version of the findings in executive summary form of about one page. Unit co-workers on the other hand are colleagues and will benefit most from a podium presentation that is detailed and gives them an opportunity to ask questions and seek clarifications (Brownson et al., 2018; Edwards, 2015).Difference in Dissemination Strategy for an Audience of Facility Administrators Essay.

I would design my presentation differently for these two groups of people because:

1. Facility administrators are policy makers with overall responsibility for the whole organization. They have more influence on everybody but have little time.
2. Unit co-workers are the implementers and need more convincing (more time) since there is bound to be more colleagues who are the ‘late majority’ or ‘laggards’ (sceptics) according to Roger’s Diffusion of Innovations (DOI) theory (Pashaeypoor et al., 2016).Difference in Dissemination Strategy for an Audience of Facility Administrators Essay.