PURPOSE
· The policy memo is an informational document that helps someone (Senator Walker, in this case) come to a decision.
· You are arriving to a conclusion and presenting an option based off your read of the evidence. The briefing book gave you the evidence base.
BALANCE
· The memo needs to be balanced. Don’t cherry pick information. If there is strong evidence, present it but do acknowledge any critiques of it.
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· Why? You want to cover your bases. If someone questions the Senator, you do not want to leave her open to information that will surprise her.
OTHER CONSIDERATIONS
· Ultimately, the briefing book and policy memo have to be useful! It’s not just something to turn in.
· Think about presenting it in a way that is useful/accessible. Use your professional judgment.
· Be concise
· Uniform/consistent format
· Bottom line up front (state your position in the beginning).
· Signposting with headers
· Each section should be able stand alone since the senator might not read the entire document, just the sections she deems important to make her decision.
· 5 pages, single spaced, 1-inch margins